Novi Sad has experienced a real boom in the last decade thanks to the development of the IT sector, the title of European Capital of Culture, and continuous investment in infrastructure. The average price per square meter for new builds in Grbavica is around EUR 2,500-3,200, while in Liman prices are similar — EUR 2,300-2,800.
The IT sector is the key driver of real estate demand. With over 300 IT companies and an average sector salary of EUR 2,500-3,500, programmers and engineers make up a significant portion of property buyers. This demographic prefers modern apartments in new builds with good internet connectivity and proximity to coworking spaces.
For investors, the short-term rental segment is particularly interesting — EXIT festival, Petrovaradin, and growing tourism ensure stable demand throughout the year. The combination of price growth of about 7% annually and solid rental yields makes Novi Sad one of the most promising investment destinations in the region.
